The Subway Franchise Essay Example For Students

The Subway Franchise Essay The Subway FranchiseThe Subway story started in 1965 in Bridgeport, Connecticut during the summer of 1965. 17 year old Fred DeLuca was trying to earn enough money to pay for his college tuition by working in a hardware store. He wanted a way to add money to his minimum wage salary. He got the solution at a backyard barbecue in a conversation with a family friend, nuclear physicist Dr. Peter Buck. With a $1000 loan from Buck, DeLuca opened Petes Super Submarine on August 28, 1965. One year later, he opened his second shop so customers would see him expanding and believe that he was successful. In an effort to increase visibility to customers, he shortened the name to Subway and introduced the bright yellow logo. The first Subway franchise opened in Wallingford, Connecticut in 1974. The initial franchise fee is $10,000 for a moderate cost store. By the time you add in the $7,500 leasehold improvements, the $2.500 equipment lease security deposit, the $3,000 operating inventory, and the other costs the total investment for a moderatecost store is roughly $104,500. There is an 8% weekly royalty fee and a 2.5% weekly advertising fee. We will write a custom essay on The Subway Franchise specifically for you for only $16.38 $13.9/page Order now The franchisee is responsible for the franchise fee, and the leasehold improvements. They also have to lease or purchase equipment, hire the employees, and do the daily operation of the store. The franchisee also has to pay the weekly advertising and royalty fees. The company provides access to proven formulas ; operational systems site evaluation. The company also provides training at headquarters in Connecticut. They give the franchisee an operations manual and provide a representative on site during opening. The company will periodically evaluate the store. They also provide marketing and advertising support. The company helps design the store and tells you what equipment you need. 94% of all franchise owners consider their Subway successful. In 1965 there was one Subway open. In 1990 there were 5,144 and in 1997 there are 13,030. 11,201 of these stores are in the U.S. and 1,203 are in Canada. There are Subway stores in over 50 countries around the world including Australia, England, Costa Rica, Japan, and South Korea. The secret behind each foot long submarine is the bread, freshly baked on the premises daily. Sub way is the first sandwich chain to bake their bread on the premises. In 1990 Subways sales exceeded 1 billion dollars and in 1997 they are expected to exceed 3 billion. Subway has some shops in many untraditional places such as convenience stores, stadiums, hospitals, airports, and truck stops. Subway has been named the #1 franchise for ten years in a row by Entrepreneur magazine.

The Hudson River and PCB Pollution essays

The Hudson River and PCB Pollution essays The Hudson River and PCB Pollution The Hudson River is a body of water that stretches for 315 miles from the Adirondack Mountains to the Battery in Manhattan, reaching its deepest point of 216 feet in the Highlands near Constitution Island and West Point and reaches its widest point of 3 miles across at Havestraw. This river is one of the most beautiful and scenic of the Tri-State area. Unfortunately, it happens to be New Yorks most polluted river. The river has been influenced upon since the early 1600s, when Englishman Henry Hudson commanded the Dutch ship Half Moon on an exploration of the river, certain that he had discovered a trade route to China. It soon dawned that this was no Atlantic-to-Pacific passage but an Edenlike place of awesome potential-a river valley teeming with prospect and spirit that was worth fighting for. In the centuries that followed, the fight for the river and its commerce never stopped, and still continues to the present. Then during the Industrial Revolution, with the advent of hu lking manufacturing plants on the riverbanks, everything changed. The river became a sewer, cut off from the people around it by the electrification of the railroads. The 1825 completion of the Erie Canal instantly opened trade to the Midwest by linking Troy to Buffalo and established the Hudson River as the major commerce channel for New York City. Tycoons transformed the landscape in New York and across the country with the railroad, and the Hudson River valley became a hotbed for iron mining, limestone quarrying and clear-cutting. Toward the 19th century, when dynamite blasting was reducing the face of the Palisades to rubble, conservationists became alarmed that something was being lost to progress. In 1900, New York and New Jersey established the Palisades Interstate Park Commission to preserve the cliffs from further quarrying. Although conservation efforts continued into the 20th century, t...

Canadian Museum of Nature Web Analysis Essay Example for Free

Canadian Museum of Nature Web Analysis Essay The Canadian Museum of Nature’s website is an average piece of work that gathers audience from both English and French speaking individuals. The museum’s Web presence is elegant and simple to use, clearly separating the English segment from the French segment to allow easier navigation throughout the site, which, considering the size and diversity of the system it represents, makes you wonder how the designers and creators managed to pull it off in such a simple way. Rhetorical Design The Canadian Museum of Nature’s website is intended to promote the museum’s products and services on offer at the museum among English speaking and French speaking tourists. Almost anyone visiting this website is most likely looking for information about a certain service or item relating to natural history and tourism, so it is safe to state that the primary audience for this website are nature lovers and tourists wishing to visit Canada or local Canadians looking for a place just to have a good time enjoying the marvels of nature. However, there is something for everyone in this website. Even for those who don’t intend to visit the museum but want to win something, there’s a photo contest section on the home page that might serve to draw more traffic to the site. This enhances the possibility of attracting more members to join in the course of the museum. The website also has links that connect to 5 of their other websites, basically to diversify and exert their web and market presence in the field of nature. The context of the website explores the versatility of the Canadian Museum of Nature’s Internal organization and products and services offered by the museum. Information on the home page is divided into eleven primary categories: Calendar of activities, visitor information, teacher zone, about the museum, renewal, exhibitions, polar year, collections, research, library and products & services. The site also has quick links on shopping, becoming a member, donating to the cause, staff, press room and there is also a link for visitors to post comments and questions to the staff. All these information is carefully and strategically placed on the page to allow for easy navigation and still leaves a lot of space on the site. Congested sites tend to be an eye sore to the readers, but as for this one, no one has to worry about having to go through dozens of information to get to what you’re looking for. Interface Design The entire website is filled with photos of animals and artifacts of natural history which blends in very well with the overall theme of the website. Each page contains at least three amazing photos that keep the visitor glued to the website, even if just for the photos. Actually, come to think of it, the website contains very little text, it is only the overall design and beautiful photos that keep visitors busy on the site since there’s nothing much to read from the website. The home page contains very clear navigational links on the left hand side of the page to other sections of the website with its interface being simple, consistent and functional. However, due to the limited amount of information on the website, the interface does not provide sufficient feedback and does not have a real time visitor – support staff dialog system. Visitors have to leave a message on the contact us section and wait for an unknown amount of time for a feedback. All pages contain site navigation links. Site Design Text on the website is aligned to the left side of the screen, which is very effective for both the new and ordinary users of the site. The design of the site reflects the basic hierarchical organization of the Canadian Museum of Nature. From the home page, links to other major divisions can be easily accessed from the left hand corner; with each major hyperlink having a page that directs the user to other major sub-divisions; which leads the user to the exact information that can best satisfy the user’s specific need. The information on the pages, although minimal, gives a clear understanding of the basic intention of the site owners. The home page contains links to virtually everything someone would be looking for within the website. On the top right hand corner of the site, there’s an appropriately placed site index which is very helpful in the navigation of the website. The site relies heavily on indexes as it is virtually impossible to find what you looking for without linking to a page that contains the sort of information that will be of help to the visitor. Page Design The web pages in this site are designed for users with 15 inch monitors. Since navigation throughout the site relies heavily on the site index and table of contents, the pages reveal a consistent visual hierarchy. The designers of this site rely on museum’s logo on each page as a header to constantly remind the user that they are still on the site, although the site could use the inclusion of a table on the calendar of activities segment to help the reader cut to the chase and find the exact thing he’s looking for instead of browsing through the links. Typography Only three font types have been used throughout the website, in order to make it neat at professional-like, with Verdana being the outstanding one. Coupled with a white background and text that are aligned to the left side of the page, the pages are full of life and bring out the message in a rather natural and easy way. Editorial Style The text in this site is brief and exact to the point even though it doesn’t cover entirely everything a visitor would most likely want to know about. The site does not use titles or subtitles as it contains functional links that act as titles. Graphics & Multimedia The website is fairly simple and does not contain a lot of graphics – only nature photos, which are significant in building the theme of the site – and absolutely no audio, video, animation or multimedia of any sort and therefore it makes it easy for the pages to load faster, even with slower internet connectivity. Overall Impression To sum it up, the website has a fairly simple design. The fact that only three font types have been used in the entire site makes it easy to read through without straining . It is most likely to attract twice as much attention and traffic since it is written in two languages with clear and large enough text. Also, it appeals to its audience due to the fact that it has incorporated exquisite photos of what’s on offer at the museum and there’s also the constant use of the color green, which is a symbol of nature. The green color is likely to blend in with the visitor’s impression of the museum. What I liked most about this website is its simple yet comprehensive design and the fact that it is written for a much more broader audience i. e. the English and French. However, the website is too shallow and doesn’t have enough information for visitors. This makes new visitors to the site dig deeper than the site in order to find information that’s featured in the website. On a general point of view, the website can be rated â€Å"Average†. Canadian Museum of Nature Web Analysis. (2017, Mar 15).

A Code of Ethics for Corporate Code of Ethics Essay

A Code of Ethics for Corporate Code of Ethics - Essay Example In fact, responsibility and respect toward those in need of help may simply disappear if people disregard universal codes of conduct and are driven by personal prejudices. Nevertheless, caring for and participating with people of different tastes and identities would jump-start an upward trend of a company’s reputation. There are several reasons why it works. First, genuinely human intentions coming from a company make people more devoted to it. Second, consumerism is driven by people’s choices. Third, being ethical complements universal tendency for goodness, though it makes companies grow rich. In accordance to my workplace dilemma, it was essential for me to take the right part in the situation. Racial profiling is impossible when talking about code of ethics in medicine. Otherwise, the universal codes of ethics among paramedics would fail to be true. Egocentricity and biases are those drives which influenced the law enforcement and my partner. As I see, sociocentric thought fulfilled their narrow-minded vision of the situation (Paul & Elder, 2006). It appeared for them to be of rationality not to take care of the man bleeding from his neck. However, I disregarded this viewpoint, even though it was predominant at that time, and refused such a self-serving perspective going apart from ethnical minorities. As a result, it was a good a chance to improve, since the man had positive consequences after we provided him with a medical care.

Evacuation Procuedures & Strategies in Buildings Dissertation

Evacuation Procuedures & Strategies in Buildings - Dissertation Example As the sky scrapers rose to majestic heights, so did the threats to their occupants. Evacuation procedures have constantly been under revision ever since the first evacuation plan was devised. Threats in terms of global hazards, accidents and recently terrorism have taken their toll and thousands of people have perished to date due in events such as fires in high rises, buildings collapsing due to earthquakes and terrorism incidents. The study is aimed to bring a deep insight from current evacuation procedure in high rises in light of new global and internal threats emerged in the last decade. Moreover, the study presents a brief overview with challenging issues in evacuation procedures in Burj Al Khalifa and Taipe Tower II. Table of Contents Proposal Methodology 1. INTRODUCTION Need of high rise building 2. LITERATURE REVIEW A. Events that may Lead to Evacuation I. External Threats a) Tsunamis b) Earthquakes c) Floods d) Cyclones and Hurricanes e) Heavy rains in Jeddah II. Internal Threats a) Fire b) Power Failure III. Terrorism and Accidents a) Air plane crash b) Terrorist attacks (bomb blast) B. Means of Alerting the Occupants in case of an Emergency C. General Problems in any Evacuation System I. Training of Floor Wardens II. Distribution of Handouts III. Seminars and Awareness Sessions IV. Evacuation Drills D. Severity of threat to High Rises 3. CHALLENGES IN EVACUATION A. Evacuation plan depends on the nature of the disaster I. Total Evacuation II. Select Evacuation III. Protect in Place B. Real-time evaluation of the problems during evacuation I. Problem sensing II. Identification of regions at high risks III. Calculating/Computing the most optimize evacuation plan in real time 4. AREAS OF CONCERN WHEN DESIGNING A HIGH RISE BUILDING A. Time Constraint B. Complex building architectures 5. AVAILABLE SOLUTIONS A. EVACUATION PROCEDURES AT BRIDGE AT KHALIFA I. Structural details II. Safety Measures Incorporated in the Design and Construction B. EVACUATION PRO CEDURES AT TAIPEI 101 I. Structural details II. Safety Measures Incorporated in the Design and Construction 6. CONCLUSION/DISCUSSION 7. REFERENCES PROPOSAL Tall buildings are being constructed all over the world. Almost all the urban skylines are pierced by sky scrapers reaching out into the heights as a testimony to human development in the fields of civil and mechanical engineering as well as the technological accomplishments that make the implementation of those developments possible. Since the appearance of the first high rise building on the globe in 1890 i.e. The World Building in New York City this structure was 309ft high, the tall buildings have grown taller and now expected to exceed the 1km height milestone. The construction of high rise buildings brought a new trend in the residential as well as office buildings. Now companies and service providers seek offices and work places in distinguished structures that can play a positive role in their marketing and public relatio ns campaigns. A certain part of the residential community, though not the majority, also look forward to having residences in distinguished buildings, preferably tall buildings. A sky scraper of moderate height i.e. 300m to 400m can house around 2500 to 2800 people in the event of an emergency it will never be easy to evacuate all of the occupants safely in time, and to do so will require great planning supported by safety features incorporated into the building’s design during construction. There are many advanced safety

Cyber Threats Essay Example for Free

Cyber Threats Essay Before we get into the major cyber terrorism threats that we all have to deal with I wanted to first define what cyber terrorism is. According to the U. S. Federal Bureau of Investigation, cyber terrorism is any premeditated, politically motivated attack against information, computer systems, computer programs, and data which results in violence against non-combatant targets by sub-national groups or clandestine agents Unlike an annoying virus or computer attack that results in denial of service, a cyber terrorist attack could lead to physical violence or extreme financial harm. According to the U. S. Commission of Critical Infrastructure Protection, possible cyber terrorism targets include the banking industry, military installations, power plants, air traffic control centers, and water systems. Cyber terrorism is often referred to as electronic terrorism or information war. Based on recent reports and the information presented to congress, America has a long way to go before security threats are adequately addressed. Almost half of 2,131 U. S. ompanies polled had no formal security policies in place, and most relied primarily on user passwords and multiple logons for protection. Only 49% of U. S. companies had plans to raise user awareness of policies and procedures in the next 12 month. Unbelievably only half of 150 companies surveyed by InformationWeek Research one week after the terrorist attacks said that they plan to reassess the security of their facilities in light of those events. We need more people to be doing more creative thinking about compute r security, than those who are trying to attack us. In December, 2000 the Advisory Panel to Assess Domestic Response Capabilities for Terrorism Involving Weapons of Mass Destruction (aka The Gilmore Commission) released their second annual report which stated two possible cyber terrorist scenarios. First, It is easy to envision a coordinated attack by terrorists, using a conventional or small-scale chemical device, with cyber attacks against law enforcement communications, emergency medical facilities, and other systems critical to a response. Second, it is conceivable that terrorists could mount a cyber attack gainst power or water facilities or industrial plants for example, a commercial chemical plant that produces a highly toxic substance to produce casualties in the hundreds of thousands. The report adds that the most likely perpetrators of cyber-attacks on critical infrastructures are terrorists and criminal groups rather than nation-states. Denning, 2003 So, what can be done proactively to prevent cyber terrorism and cyber crime attacks? The first and easiest thing for you to do is harden and secure your systems by establishing secure configurations. Next you can prepare for intrusions by getting ready for detection and response. You also need to make sure you detect intrusions quickly when they do occur. You also need to respond to intrusions quickly to ensure you minimize the damage to your systems. Lastly you need to improve your security to help protect against future attacks. There are thousands of ways to help protect against cyber terrorism threats but I think the following are the simplest and most effective ways to start, Make sure all accounts have passwords and the passwords should be unusual, difficult to guess. Be sure to change the network configuration when defects become known. Constantly check with venders for upgrades and patches that can be installed to help strengthen your defenses. You can also choose to audit systems and check logs to help in detecting and tracing an intruder.

white fang :: essays research papers

Part I opens as London vividly describes the "wild, the savage, frozen-hearted Northland Wild." Two men, Henry and Bill, struggle to pull the long, narrow coffin of Lord Alfred on a dog sled through the cold, desolate terrain. Dressed in fur and leather, their faces are completely covered in frozen crystals. Making the setting bleaker, the men are being pursued by a pack of hungry wolves. Down to only three cartridges for their guns, the travelers are unable to shoot at the wolves, whose behavior is becoming more brazen. Bill voices concern to Henry about an extra dog at feeding time, who appears out of nowhere and blends in with the six regular sled dogs. The next morning the men find one dog missing, lured away by the wolves. A dog that both men agree is not very smart. As Bill and Henry travel through the frozen, snow covered territory they notice the wolves following a little closer every day. Building fires at night to keep warm and to keep the wolves at bay, the men sense the animals closing in slowly but surely every day and every night. The next morning as Bill is feeding the dogs he notices the wolf (a she-wolf) amidst the sled dogs and is able to land a blow with a club. The following morning the men find another sled dog, Frog, gone. Unlike Fatty, the first dog to disappear, Frog was "no fool dog" and also the "strongest of the bunch." The men eat a very gloomy breakfast, harness the sled and repeat another day across the frozen Northland. After dinner, however, they decide to tie the dogs to stakes with leather straps to prevent another dog from running away to certain death. As they settle down for the evening the dogs become agitated and Bill and Henry look up to see the she-wolf wandering through the camp, eyeing the dogs. She is a decoy for the wolf pack, remarks Henry, luring the sled dogs away as food for the pack. After much discussion, the men decide it would be prudent to use some of the remaining ammunition to take care of the troublesome she-wolf. Left with only three dogs, the men start out the next morning only to meet more catastrophe as the sled overturns on a bad price of trail. Stuck between a tree trunk and a large rock, the men are forced to unleash the dogs to straighten the sled.

Extended commentary of ‘The Convergence of the Twain’ by Thomas Hardy Essay

On the Title: Hardy uses two interesting words: ‘convergence’ and ‘twain’. A convergence is a meeting of two paths, or entities – in this case, a collision! ‘Twain’ is an archaic word for ‘two’, i.e.; both the ‘Titanic’ and the iceberg. Such a title immediately positions the reader to the direction in which the poem will go. Hardy is not, as many elegiac poems of the day were, preparing to mourn the loss of the ship and the lives upon it but rather proceeding to examine the philosophical nature of the collision; perhaps it was fated? The other current use of â€Å"twain† was in the pseudonym â€Å"Mark Twain,† made famous by the publication – initially in England – of â€Å"The Adventures of Huckleberry Finn† in 1886. Clems adopted the nom de plume to suggest â€Å"uncomfortable waters† or â€Å"tight navigation,† since two fathoms (â€Å"twain,† the sounding of a Mississippi deck-hand measuring the depth beneath the keel) would be dangerous for a steamboat. Background Information: The ocean liner ‘RMS Titanic’ famously sank, at two o’clock in the morning, upon the 15th April 1912. The disaster claimed 1,502 lives. Hardy was asked to write a poem to be read at a charity concert to raise funds in aid of the tragedy disaster fund. It was first published as part of the souvenir program for that event. Overall Structure: Hardy writes eleven regular triplet stanzas, with an AAA rhyme scheme throughout. The use of triplets allows for a more thorough exploration of ideas in each stanza; unified by the use of the rhyme scheme. Perhaps he also does this to create the effect of inevitability, for the rhymed words form their own â€Å"paths coincident† that lead to a preset conclusion – the reader knows, that is, with which sound each stanza will end after he or she has only read the first line of that stanza. However, that knowledge only appears are having read the first few stanzas or so, echoing the idea that knowledge of those coincident paths of which the poem speaks is not always immediately discernible. Themes: The Vanity of Man, The Relationship between Man and Nature, Fate, Classical Entities. Difficult Language Notes: â€Å"The Immanent Will† – a force of fate. â€Å"Salamandrine† – associated with the salamander (a mythical creature) The poem runs in straight sets but I wish to divide in two for ease of analysis. ‘Part I’ exists from Stanzas I to VI, whilst ‘Part II’ takes the form of Stanzas VII to XII. Part I Notes: First Stanza Notes: Hardy introduces his poem in medias res – the ship has been sunk and lies silently at the bottom of the ocean. He creates a calm effect over his poem through the consonance of the ‘s’ sounds: â€Å"In a solitude of the sea Deep from human vanity, And the Pride of Life that planned her, stilly couches she.† Particular elements of diction are worthy of note: * â€Å"Deep from human vanity† – this line points to the emerging theme of man’s failed vanity, in creating such a grand object to rule over the natural world, only to have Nature smite it. The phrase â€Å"Pride of Life† accentuates this principle. Note how Hardy uses capital letters to make otherwise simple abstract nouns definitive. Although this is pre-emptive, I will now examine the theme of vaingloriousness (and point out notable pieces of evidence throughout the remainder of the poem) which Hardy presents. He uses irony to evoke the ridiculousness of man’s plans. In stanzas I through to V, he juxtaposes images of the ships opulence, such as its â€Å"mirrors meant / To glass the opulent† and the ship’s â€Å"gilded gear† with images of the â€Å"cold currents†, â€Å"sea-worms† and â€Å"moon-eyed fishes† that now flow, crawl and swim through those former interiors. This creates a tangible image of the human vanity referred to in this first stanza; what people design for greatness ultimately ends up in a place of abasement. * â€Å"Stilly† is a highly unusual adverb. Hardy uses it to create a sense of ‘peace’. This is furthered by â€Å"solitude† and â€Å"couches†. ‘Couches’ suggests restfulness, or an equanimity. S.L.S considers an image of a ‘death bed’ upon the sea floor. Second Stanza Notes: Hardy focuses upon images of death and change in this stanza: â€Å"Steel chambers, late the pyres Of her salamandrine fires Cold currents third, and turn to tidal rhythmic lyres.† The furnaces of the ship, which contained the â€Å"salamandrine fires† of her engines (a form of LIFE), now have â€Å"Cold currents thrid† (note the a contrast in temperature – and consequently, a contrast in living state) running through them. ‘Thrid’ itself is another reference to the title, as an archaic word for ‘two’. Where there was once heat and life driving the engines of the ship, there is now coldness and death. A further juxtaposition within this second stanza is the use of the word â€Å"pyre†, as it connotes funerals and death, while the use of â€Å"salamandrine† insinuates a certain tenacity for life (as salamanders were said to live through fires) that could be associated with the ‘Unsinkable Ship’ idea – there was a theory prior to the sinking, now tragically ironic, that the Titanic was unable to sink. Yet, for all of the tragic (or formerly energetic, given the nature of fire) nature of the ship, Hardy once again returns to ideas of peace and harmony. â€Å"Rhythmic tidal lyres† are reminiscent of the classical entities – such as Apollo’s lyre and his place in Arcadia – and consequently calming images. The distinct iambic meter in this phrase aids the calming lilt of the lines. Hardy presents the Titanic’s corpse in a peaceful light, however chilling and panicked her death. Third and Fourth Stanza Notes: I have above described the idea of vanity. I will pick out key phrases from these stanzas which support this idea – their key point is to achieve the above: * â€Å"mirrors meant to glass the opulent† CONTRASTED TO â€Å"grotesque, slimed, dumb, indifferent† sea worms. Note the cruelty and emphasis on â€Å"indifferent†. * â€Å"Jewels in joy designed† CONTRASTED TO â€Å"lie lightless, all their sparkles bleared and black and blind† Note the use of polysyndeton. * â€Å"gilded gear†. Note alliteration. Fifth and Sixth Stanzas: Thus far Hardy has thoroughly examined the idea of vanity and the sunken ship itself. At stanza VI, Hardy changes his focus to the process by which the ship sank, in reference to Hardy’s ‘question’ formulated in stanza V. V â€Å"Dim moon-eyed fishes near Gaze at the gilded gear And query: ‘What does this vaingloriousness down here? VI Well: while was fashioning This creature of cleaving wing, The Immanent Will that stirs and urges everything† It is obvious that Hardy engineers the explanation of the collision as a response to the â€Å"fishes’† question – although one would initially expect the final line of stanza V to be rhetorical. Before diverging upon the analysis of Hardy’s response, note some key elements of this stanza: * â€Å"moon-eyed† (white and dull) contrasts with the shiny, golden nature of the â€Å"gilded†. This accentuates the differences between the metallic (man-made) ship and the natural world. Also note the alliteration used in this line. Question why? * In an final assault on the vanitas vanitatum, observe that Hardy utilises anthropomorphisation to allow even the fish to question Man’s will in creating such ‘vaingloriousness’ – a Natural force (perhaps a personification of Nature itself?) labels the ship a vanity. What consequence does this have? This query, although appearing rhetorical, is answered by Hardy. Denoted by the use of ‘Well’, he switches to a colloquial register – this again adds to the sense of a Volta at stanza VI. Also note the sudden introduction of prominent enjambment at the end of the poem. The sense of stanza VI rolls into the VIIth, in direct opposition to the previous use of ‘poetic closure’ to end all previous stanzas – Hardy normally uses a form of punctuation. Now it’s gone. Apart from being a ‘change’ in its innate self, the enjambment aids in increasing the pace of the poem. This is highly significant. Seeing as, from this point forth, Hardy creates a ‘convergence of the twain’ within the poem itself – i.e.: he brings the two entities together (I will later explore this process in detail) from obscurity to the point of their collision – then increasing the pace at which the two entities move (which is obviously determined by the pace of the poem) must bring them together faster. This adds to the sense of movement, of fast movement and of dramatic effect. Well done, Mr. Hardy. Note some language details: â€Å"Creature of cleaving wing† is a very interesting phrase. â€Å"Cleaving† has multiple meanings, all of which are appropriate to Hardy’s imagery. Primarily, he may be imagining the ship as it ‘cleaves’ through the water, as all good ships should do. Remember, in its day the Titanic was the fastest liner afloat. â€Å"The cleaving wing† may therefore be the iron bow of the boat. Notice how Hardy is utilising additional anthropomorphisation, in referring to the ship as both a â€Å"creature† and one with â€Å"wing[s]†. The iceberg, however, remains inanimate. I doubt that there are any really deliberate poetic techniques to be synthesized from this but perhaps Hardy encourages a larger empathic response from the animate ship than from the inanimate iceberg? However, we must also acknowledge the metallic â€Å"knife-like† associations with ‘cleaving’ – like ‘cleaver’. This has a highly inanimate connotation. [Another weak point, acknowledged.] There also exists an archaic definition in the verb ‘to cleave’ – as in a Biblical usage – meaning ‘to join in matrimony’. This is of enormous interest. Hardy later plays a great deal upon the idea of the twain being marital (and even sexual) mates. Throughout the poem he refers to them with terms connotating a â€Å"confirmed relationship†. We may be â€Å"reading into† the phrase a little too deeply but it is a comment worthy of note. Perhaps Hardy is using the archaic definition of the verb to further advance his marital imagery? He is certainly no stranger to using such odd vocabulary; observe â€Å"The Darkling Thrush†! Finally, I wish to examine ‘The Immanent Will’. â€Å"Immanent† is not an archaic spelling of â€Å"imminent† – do not get confused in terms of these different words! â€Å"The Immanent Will† is somewhat comparable, in terms of a philosophical idea, to the Christian concept of the â€Å"Holy Spirit† or â€Å"Holy Ghost†. It is a spiritual, but existent, entity within every object which determines its fate or actions. Christianity has branches – notably in Catholicism – which believe in a pre-determined plan, of God’s design. In other words, we are all on a plan set out by God. The Holy Spirit helps us to achieve what God wishes; it provides inner strength and resolve. Hardy did not have an easy relationship with religion; born a Christian, he went through multiple tumultuous periods of atheistic belief. That’s probably why he hasn’t gone and just written; â€Å"God, or some deified entity, has allowed and planned for the demise of this here ship. And that’s why the iceberg, which could have been anywhere in a 3,000 mile radius of the vast Atlantic Ocean, just so happened to strike the ship. Deal with it.† So, instead, he has substituted a strictly non-religious term to his idea of Fate. Indeed, he later refers to the Classical ‘Fate’ entities to again replace any otherwise religious terminology. Remember also that Hardy is not aiming to criticise Christianity in a poem intended to raise money for the victims’ families. Thus, clear religious controversy was not a good idea. Stanzas VIII and IX Notes: â€Å"And as the smart ship grew In stature, grace and hue, In shadowy silent distance grew the iceberg too. Alien they seemed to be: No mortal eye could see The intimate welding of the later history,† Again, Hardy invites further comparison through the use of juxtaposition; he now places the two entities in a relative time scale. The use of the word ‘as’ creates this effect, as it brings almost a simile-esque comparative sense to the stanzas. We must focus on the idea of the twain ‘growing’ – as that is the image which Hardy evokes – and the way in which both are joint in the use of the same verb. The obvious mental image is one of a familial relationship; they grow simultaneously but are fatally unaware of each other. Indeed, the distance between them is made explicitly clear and further emphasized by the alliteration used with â€Å"shadowy† and â€Å"silent†. Observe, in the phrase â€Å"In stature, grace and hue†, Hardy returns to the original theme of the ship’s grandeur. He appears, in this occurrence, to be rather more commending (or perhaps simply more mournful) of the ship and its purpose. Stanza IX further dwells upon the notion of fate. Indeed, Hardy utilises some more imagery worthy of note, full of oxymorons. â€Å"The intimate welding of the later history† It takes little to see that this further advances the ideas of both the twain’s ‘marital intimacy’, of the metal-related imagery associated with the ship, but also, in the final few words, the idea of Fate. If one can know, in the present, the details of the future’s past – in other words, the near future – then surely one is saying in an oddly convoluted way that a certain action is destined to soon take place? It’s an oxymoronic (â€Å"later history† is oxymoronic in my book!) way of saying the same as before; the twain are destined to collide. Stanzas X and XI Notes: â€Å"Or sign that they were bent By paths coincident On being anon twin halves of one august event, Till the Spinner of the Years Said ‘Now!’ And each one hears, And consummation comes, and jars two hemispheres. Very little needs to be said about the action in these stanza. The Twain collide, bringing together the long wait in both metaphorical and poetic terms. Hardy’s precise choice of words and imagery is somewhat more interesting, however. For example: * â€Å"Paths coincident† does not point to a coincidence, as one might initially assume, but rather to a â€Å"co-incident† (i.e. â€Å"together†) act. The Twain are, on reflection, on a course which emulates two graphical lines, in the way that they bisect. Does this then also reflect a sense of Fated entity? Graphical lines do not change, thus their ‘collision’ is determined and sealed. * â€Å"Twin halves of one august event† reminds the reader of the action and precise existence of the collision. In the end, the act was a very physical, not philosophical one. Hardy acknowledges this, but attempts to draw out the unified nature of the Twain, in the intrinsic act of their collision. Note that the usual use of â€Å"august† to mean â€Å"awe inspiring or admiration; majestic† is not intended by Hardy here in a positive way. He merely wishes to express wonder at the grand, if tragic, culmination of two great forces. And yes, it is rather melodramatic. * Hardy at lasts then returns to his Fated theme with the phrase â€Å"The Spinner of the Years†. Reminiscent of the Classical Greek Moirai or the Roman Parcae (three old hags who would run, spin and cut the threads of life), Hardy refers to the middle of the three – the Spinner. Spinning a mortal thread has always occupied a position in mythology. Hardy utilises it to draw out a sense of fate. Fate itself conducts the affair, it seems, given that the Twain act upon the word â€Å"Now!† to converge. * Emerson Brown, scholar of medieval literature, pointed out that the poem is 33 lines long, whilst line 33 echoes the 33-year-old Christ’s last words: â€Å"consummatum est.† In any case, when â€Å"consummation comes†, Thomas Hardy sends 1,500 souls to the bottom with an obscene pun. To â€Å"come† has borne a sexual connotation since the 17th century, at least, while consummation traditionally means the fulfilment of the marriage contract by intercourse. The image of the ‘Titanic’ and the iceberg copulating is hard to take seriously – therefore we must question whether Hardy truly intends it. Nevertheless, it advances the idea of the twain existing in a marital bond. Note the sudden use of speech, in the present tense. Very dramatic. Brings the Twain together in Time for the last time!

Civil Disobedience by Henry David

In his essay, Civil Disobedience, Henry David Thoreau introduced his audience to his personal thoughts regarding the injustice of the American government. Moreover, he sought to encourage individual action to boycott any law or institution instilled by the government that was in any way conflicting with a person’s beliefs. A true revolutionary at heart, Thoreau put his words into action by refusing to pay his poll tax for 6 years and was forced to spend the night in jail because of it.Rather than seeking reform by cooperating with the corrupt institutions of his time, he refused to become a part of them and condemned their existence. â€Å"That government is best which governs least† is the quote Thoreau incorporated to his opening sentence. In a nutshell, he was attempting to convey that considering the fact the government exists to serve the people, it should not do much to interfere with the quotidian life of those under its spectrum of power. He sees the American go vernment as an evil that only watches out for the interests of the majority and blatantly ignores those who are not part of that general consensus.He believes that a government in â€Å"which the majority rule in all cases cannot be based on justice† (Civil Disobedience, Page 24) and that is essentially what a democracy represents in his eyes. Contrary to popular belief, he states that all of the achievements that had been accredited to the government were only made possible out of the character of the American people because they embraced the change and put it into action. Slavery was another social injustice that he thought was only in place because of the oppressive nature of the American government.Another one of his purposes throughout the course of his essay is to inspire others to stand up for their values and morals regardless of general opinions. He compared the American government to a machine that when gone astray can only be stopped by the â€Å"counter-frictionà ¢â‚¬  provided by a person’s dissent. Furthermore, he justified the complete disregard for norms instilled by the government by arguing that he thinks â€Å"we should be men first and subjects afterwards† (Civil Disobedience, Page 26).He states that a democracy, although theoretically supposed to encourage reform, suppresses attempts that don’t match up to its ideals therefore making it hypocritical and untrustworthy. He backed up his statements by providing his own personal experience of getting arrested for refusing to pay poll tax. In this way he hopes to convince readers to act out against policies that they disagree with enacted by the government. Lastly, he wishes that a government arises that will not be plagued by the impurity of the one he currently a subject of.He believes that the only way a government can justly rule its subjects is â€Å"†¦until the State comes to recognize the individual as a higher and independent power, from which all its own power and authority are derived†¦Ã¢â‚¬  (Civil Disobedience, Page 348). Although Thoreau admits that democracy is a step forward from other forms of oppressive governments, it is not the final step. He believes that a â€Å"perfect and glorious State† would cherish individuality and never impose ideas on the subjects it governs.Although not plainly stated in the essay, equality is one of the many things that it is unknowingly striving for. Overall, Civil Disobedience is a critique of the wrongful practices of the US government that seeks support in achieving change by refusing to participate in its corrupt practices. Thoreau emphasizes the idea of a government that doesn’t taint the ideas and opinions of the individuals and forces them to conform to values that are not theirs.

Normalcy and woodrow wilson essays

Normalcy and woodrow wilson essays The idealism of Woodrow Wilsons politics and the strain of World War 1 had the nation wishing for less turbulent, more normal times. While running for President in 1920, Warren G. Harding played on these desires and came up the idea of a return to normalcy. Harding said, Americas present need is not heroics but healing, not nostrums but normalcy; not revolution but restoration. (Faragher p. 669) The idea of a less complicated life, without war, union strikes, factories and feminism, was so appealing to the nation that Harding won the election by the largest margin in history to that date even though he did not actively campaign for President. The three Republican presidents of the 1920's, Warren G. Harding, Calvin Coolidge and Herbert Hoover, shared the conservative philosophy that less federal government was good for the country and that a close business- federal government relationship was good for the economy. They believed that knowledgeable businesses, encouraged by the government would act in the public interest. (Faragher p 690) The domestic policy of normalcy towards business was to leave business alone and not interfere with additional regulations. This philosophy was hard on organized labor. Union membership declined during the 1920's. During World War I, the government in an effort to provide for the war had supported unions, now during normalcy it, along with the Supreme Court, were unsympathetic toward the unions. Companies had free rein to limit union membership. This was accomplished in several ways: by calling for an open shop, where even if a worker did not belong to the union he/she would still receive the benefits of the union. This effectively discouraged new workers from joining the union. Employers also tried to gain employee loyalty and discourage union membership by offering the employees stock-options, in ...

Destination brand positioning Assignment Example | Topics and Well Written Essays - 3250 words

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Current Event Report-1 Essay Example | Topics and Well Written Essays - 750 words

Current Event Report-1 - Essay Example In this paper an attempt has been made to identify the possible stakeholders and their interest in relation to a particular decision. For this purpose, the decision taken by Apple to reduce the negative impact of its supply chain and respond to the queries of the environmental groups have been analyzed. This is presented in the news article by Godelnik (2011) by the title â€Å"Apple Expands Stakeholder Engagement to Chinese Environmental Groups†. The interests of Apple Incorporation are to maintain the market image of the company and make profits. This is only possible by taking more social responsible decisions. Non Profit Organizations, NGOs, and environmental groups are working to make sure that all large and small organizations take necessary measures in order to reduce the hazardous waste and other negative impacts of its operations on the society and environment (Godelnik, 2011). Suppliers of Apple and factories in China where the part of Apple phones and other devices are assembled have their own business interests and are also one of the stakeholders associated with this decision. They are interested in maintaining their business relations with Apple and want to increase their profits and business. Lastly, the general public is concerned about the social environment and maintaining healthy conditions. Every stakeholders have certain impact on the overall decision, however some stakeholders have more strong influence on the decision in comparison to some less powerful stakeholders. In reference to this decision about reducing the negative implications of the supply chain of Apple on the social environment, the most strongest stakeholder are the environmental groups who are forcing Apple to improve its overall supply chain in order to reduce the negative impacts on the environment. Secondly, Apple is also forced to take this decision in order to maintain its image in the market and to retain